Hi,
Thank you for contacting us with your question. I understand you’re seeing that your website traffic appears to come from California, even though you’re located in London.
Cloudflare serves your website from a global network of data centers worldwide, and sometimes traffic may be served from locations like California even if you’re in London. This happens because, when someone visits your website, Cloudflare routes their request to the nearest or best-performing data center to deliver your content quickly and reliably.
You can verify where requests are coming from by checking the analytics in your Cloudflare dashboard.
Please let us know if you have further queries or require further assistance.
Best regards,
Priya.
Cloudflare Customer Support Team.